The Lodge, a restaurant in Arizona, came to Capture Marketing with the need of further branding their company. As a restaurant that brings a cozy Midwestern feel to warm and sunny Arizona, their Sasquatch mascot was focused on. As an illustrator I was able to develop a variety of campaigns utilizing the cartoon sasquatch within the restaurant themed promotions and events. These playful designs were carried through in the form of posters, flyers, social media posts, a website redesign, menus, and apparel.